An increasing number of companies are having mobile applications developed nowadays. It is not difficult to see why, especially when you take into account the growing dominance of mobile Internet usage and the fact that apps offer something different compared to what we have seen before.

When it comes to app development, there is a lot that needs to be considered. One of the key decisions is determining what smartphone OS to use for easy development. From Android to iOS, to windows, there are many different options to choose from. In this post, we will give you a helping hand when it comes to choosing the right OS. So, keep on reading to find out everything you need to know…

Firstly, it is imperative to establish that there is no right or wrong answer when it comes to selecting an OS. Ease of development is just one thing you must consider. For instance, another important factor is what OS is going to be the best in regards to reaching your target audience. iOS app development services are advisable for those with sheer reach in mind, with Android coming in at a close second. Windows and Blackberry have small audiences, yet the demographics may be more suited to your target consumer base. For example, both platforms have a very strong penetration in law, financial services, and healthcare markets. Therefore, this is something you need to take into account. After all, you could have a fantastic app developed, but if it’s not reaching anyone, what’s the point?

One of the biggest issues facing app developers is the fact that there is no time to waste in the current market. Companies want applications as quickly as possible. Demand is on the increase and businesses know that every day they waste without an app is a day they are falling behind their competition. This is why ease of development is so important, as it offers the platform for quick delivery of apps.

One of the main differences between OS and the way apps are developed is the programming languages that are used. This is a factor you really have to think about when determining what OS is going to be the easiest for you. For iOS, the programming language is written in Objective-C, which is a small and strict superset language of C. if you have worked on C and C+, this is definitely the right OS for you. On the other hand, Android apps are scripted in Java programming language. If this is something you are proficient in, then Android is the option for you.

Nonetheless, if you want an application that is going to run on Apple and Android smartphones you are going to have to embrace cross-platform compatibility to achieve this. You cannot run Java on an iPhone and vice versa. However, there are lots of development platforms and new tool kits available to help you achieve your goal of creating something that is suited to a number of different platforms.

A lot of developers will agree that when it comes to creating simple applications easily it is better to use iOS. This is because developers can easily gain access to hardware devices, such as camera and sensor, via the use of a series of Application Programming Interfaces (APIs). This is not as easy when making use of Android.

There is much more to take into consideration when choosing the right OS platform for you. You also need to think about the cost of platform development, multi-touch capability, database access, the end user experience and of course the development tools. For example, when it comes to corporate app creation, iOS is at a disadvantage. There is a lack of xml parsing and thus it is difficult to create an app that leverages external xml-based data repositories. In this instance, it would be quicker to develop an app for Windows or Android.

When you take all of the points into consideration it is easy to see that there is no correct answer when it comes to determining the best OS in terms of software development. Instead, you need to consider your unique requirements and choose the system that is going to best match them.