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Tag: starting a business

Simple Steps For Opening A Shop

If you are looking to expand your business one step further this year and create a physical store for your products, you’ve come to the right place.

A shop in the city center or your local town can be a wonderful step in the right direction for your business and after a long while you may find that it is the best thing you ever did.

Today we are going to have a look at the steps you need to take in order to open your own store this year.

Have a mission statement

Every good business has a reason and a mission that they want to stick to. As a business owner, it can be a great idea for you to think deeply into how you can create a mission statement to pull people in. For example, if you provide clothes made out of recycled fabrics and other items, your mission statement could show that you want to make the world a better place by having less waste. Think about what you want to achieve and why, and this can really help you make a success of yourself.

Think money

In order to build your own store and sell products from it, you will need to have a budget to spend and a target to hit. When creating a store you will need to think of the cost of rent or mortgage, you will want to consider shipping of products, and also payment options in store such as MPOS and card readers. Make sure that you have a clear mission and that it is achievable for you. You might also want to think more deeply about the design factors you want in store so you can plan a budget.

Investigate the space

When you are looking for a new property to use as a store, it is important for you to visit your options in order to walk around the space and get a feel for it. Some of the things you want to look out for is how busy the road is, because the busier the better, and things such as the lighting and the position of the facilities. If you do want to make any changes you will have to make sure that you have a budget to cover this.

Location

The location of your store is the most important aspect of the search, and it is important for you to find somewhere which is easy for people to access and which is full of people all week long. Ideally you will want to find a location which is right in the center of the city amongst lots of other stores, but of course, this can be a little costly so it will depend on your budget. Make sure to explore all of the options you have and make the best choice for you.

Design the layout

When you look at the interior of a store, you will want to take several things into account. First of all, you will ideally want to fit as many products into the space as possible and the way you store things on your shelves will help with this. As well as this you will want to think about a design which looks spacious and where the cashiers’ desk is in easy view for all to see.

Take care of the legal bits

Once you have decided what you are looking to create with your store this year it is important for you to think about the legal stuff too. Make sure that you take care of every bit of paperwork and ensure everything is accurate and in order before you start your work. If you need to, it can be a good idea for you to hire a lawyer and let them help you with it all.

Finalize products

Before you launch your shop and bring it to the community it is important that you take the extra time to finalize your products and ensure that they are the best that they can be. Your products are important when it comes to your store because of course, they will be the star attraction. Think about how you can finalize your products in order to make them fit your theme and show off your talents as much as you can. You can even think about creating a limited edition range of a popular product in order to celebrate opening your store and this will likely pull a lot of people in and make them want to try your other items too.

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10 Top Tips For Running An Online Business

Photo by Kari Shea on Unsplash

When it comes to running an online business it can be hard to get started, especially if you have never had any experience before. Whether you’re starting an online store or you’re going to be offering services online, you need to be sure you have a strong plan in place to start your business off with a bang. Whilst it may seem impossible, there are lots of tips and tricks you can take into consideration to give you a head start. With that in mind, here are the top ten tips for running an online business:

  • Make Sure You Have A Business Plan In Place

One of the most important things you can do when you’re starting your own business is to make sure you have a strong business plan in place. Whether you’ve put it together yourself or asked for assistance from a business advisor, your plan should detail everything you need to know about your business for at least the next five years. It should include your missions and values, your goals and the methods you’re going to use to achieve your success. For a guide to creating your own business plan, you can visit this site here.

  • Regularly Set Yourself Goals And Targets

Another important aspect of starting an online business is ensuring you are setting yourself goals and targets regularly. Whether this is weekly targets for your sales or yearly targets for your overall growth, having goals in place is the best way to ensure you are motivated enough to succeed. If you are setting goals, especially large ones, you may also want to consider noting down all of the steps you need to take in order to achieve them.

  • Think About Your Five-Year Plan

As well as setting weekly, monthly and yearly goals, you also need to be thinking about your five-year plan. This means thinking about what it is you would like to have achieved by the time your business hits the five-year mark. This will be a much more detailed plan to your standard goals, as it will include all of the milestones and steps you need to reach in order to reach your goal. You will need to plan it out carefully, ensuring you know exactly what it is you’re meant to be doing and when.

  • Consider How You’re Going To Use Social Media To Grow Your Business

For those running online businesses, social media is a great tool. There are so many different things you can to promote your business online, but building a social media following is one of the most effective, especially now that a large proportion of the world’s population uses at least one social media platform. Although it may take some time to put together a strong social media strategy, this is essential if you want to reach your goals. For tips and tricks when it comes to creating a social media strategy, you can visit this site here.

  • Think About Using Video To Encourage Your Brand To Go Viral

If you are going to be using social media to grow your business, you may want to think about using video to encourage your brand to go viral. As one of the most viewed forms of media on the internet, video is definitely something you need to get behind. Whether it’s doing and Instagram live or creating a video for people to share on Facebook, the more videos you’re posting the better.

  • Decide Whether Or Not You Need To Hire A Virtual Team

If you are going to have a virtual business, does that mean you need to hire a virtual team too? As your business starts to grow you may find that you need to bring people in to help you and as you don’t have an office, ensuring they can work virtually is essential. Whether it’s hiring a VA or outsourcing your social media work, building a team is a great step to take.

  • Consider A Virtual HQ For Professionalism

If you want to give a little bit of credibility to your business when people are searching online, you may want to consider having a virtual HQ. Not only will this mean you have a virtual address for your mail to be forwarded to, but it means you will be able to use this address throughout your business communications. For more information about a virtual HQ, you can visit this site here.

  • Think About How You’re Going To Accept Payments

As you’re going to be operating online, you need to work out how you’re going to accept payments. Whether it’s using PayPal, accepting card payments or invoicing your clients at the end of the month, having this clear in your mind before you start will be really beneficial.

  • Create An Email Marketing Strategy To Reach Potential Customers

A great way to push your brand as you’re just starting out is to build an email list. Whether you start building it by running a competition, asking people to sign up on your website or offering something free in return – the more people on your list the better. Once you have a solid email list, you can start sending out promotions, deals, and exclusive one-off offers.

  • Seek Advice From Industry Leaders And Professionals

Finally, if you’re looking for a little extra guidance, you may want to consider following industry leaders and professionals on social media. Not only will they be able to tell you how they achieved their success, but you’ll learn daily tips and advice from them as you follow along with their journey. It may take some time to find the right people to follow, but searching popular hashtags within your industry is a good place to start. Other than that, Googling a list of influential people may also be beneficial.

Are you running your own online business? What can you do to ensure it is as successful as it can be? Let me know in the comments section below.

 

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Questions to Ask Yourself Before Starting a Business

More people than ever before are starting their own business. Even though global companies like Amazon dominate a wide range of market places, it seems like almost everyone is starting a brick and mortar or e-commerce store. Those that aren’t are starting businesses as freelancers, consultants, influencers, photographers or dog walkers. You probably know at least a few people that have given up their jobs to go it alone, and you might be eager to do the same.

But, many of these businesses fail. Many small business owners and sole traders rush in. They see everyone else doing it and they long to follow. They want to make money for themselves, building a business, doing it their own way and making money for themselves. They fail to plan and prepare, and even if the launch goes well, many of them struggle to grow and make enough money. They stagnate, and after a short time, they have to give up to cut their losses.

If you want to turn your idea or talent into a business that grows and develops over time, it’s worth taking your time to ask yourself these questions first.

Is Your Idea Any Good?

One massive problem many people have is that they assume that because they are good at something, other people will want to pay for it. This, unfortunately, isn’t always the case. If it were, we’d all be making money from our hobbies and interests. Businesses that do well are often less glamorous. Cleaners, dog walkers, window cleaners and other people that offer a service that other people don’t like doing, often make money consistently.

Whether you want to offer a product or service, take the time to do some market research. Look at who else provides the same thing, and ask yourself if your business would be better, different or cheaper? If not, can you expect to do well?

How Will You Fund Your Business?

There are many businesses that you can start with very little cash. But, whatever your startup costs, you also need to budget for things like marketing, website development, staffing, and any loss of income you face while you get going. Do you plan to use your savings? Do you need investment? Will deals like semi truck financing help? The key to understanding what funding you need is a financial forecast and business plan. Without these, it’s almost impossible to know what you need.

Are You Committed?

You might think that if everyone is doing it, it must be easy. You might look forward to setting your own hours and working around your family. But, starting a business is tough. If you want to make it work you need to put in the hours, and the commitment. You need to be prepared to give up your evenings and weekends and give your business your all. To do well, it helps to have a strong support network and an understanding family. Ask yourself if you are willing to give your all and if you’ve got people around to help.

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