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Month: December 2018

5 Benefits of Using Online Survey Forms

Surveys have always been an important way to reach and acquire information for market research. Over the years they have taken on many forms (no pun intended) and utilized various methods including paper surveys, telephone calls, and more recently – online surveys.

Nowadays online surveys are extremely popular and are often the preferred method of conducting surveys. That is for good reason, as there are many key benefits that come with using them:

  • Saves on costs

Comparatively online survey forms are a much cheaper method of conducting surveys. The cost of producing the form, distributing and managing the data collection is less than any other type of survey.

  • Can be conducted more quickly

The time that it takes to conduct a survey using an online form is much less. Not only can the form itself be created more quickly, but it can be distributed faster as well – and the data that is collected will be digital, making it easier to process.

  • Potential integration with other media

Unlike traditional methods of survey, online survey forms can be integrated with a wide range of other media. Within your form, you can link out to external resources, or add audio, images, and video directly.

On top of that, it is possible to allow survey responders to add in other media as well, and upload images, videos, or audio of their own. That provides for some exciting possibilities that weren’t an option in the past.

  • Versatile design options

Online surveys can be far more versatile than any other type of survey – mainly because they are able to use conditional logic. With conditional logic, it is possible to designate compulsory or optional fields, verify information, and even create designs where follow-up questions only appear based on the previous answers.

  • Real-time collection of results

Typically there was a delay between when people answered surveys to the results actually being available to the person administrating the survey. That was because the survey needed to be delivered and processed before its results were available.

As you can imagine online surveys don’t have that delay, and instead results can be obtained more or less in real time. Simply put as soon as someone responds to a survey, you’ll be able to see the data.

By this point, you should have a much better idea of the benefits of online surveys and why they are so popular. At first glance, it may seem challenging to create them, but all you really need is a user-friendly online survey creator. For example, you could try the AidaForm Online Form Builder.

Although there is a lot of debate regarding the accuracy of online surveys, at the end of the day that will also be based on numerous other factors including the survey methodology, target market, subject matter, and so on. All said and done, however, the benefits listed above make it more than worthwhile – and with the right approach, you may even find that online surveys are more accurate as well.

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5 Tips to Finding a Niche Product to Sell on Amazon

Finding a niche product to sell on Amazon can be nothing short of difficult. Amazon has been a literal gold rush for the digital age. Everyone wants a piece of the action. After all, more than half of all eCommerce transactions happen on Amazon!

So, how do you go about finding a product that is easy to sell, does not have a lot of competition, has high margins, is not breakable and relatively easy to have manufactured?

Below I have outlined a few high-level approaches and tips to help get you started finding your niche product to sell on Amazon.

Sell what others are selling

Well sort of. The old mantra for how to find a niche product to sell was to look through Amazon Best Sellers list and find inspiration from what is selling like crazy. The problem with this approach is you are going to have HUGE competition and it’s kind of like walking around Walmart aimlessly looking for product inspiration.

An alternative recommendation is to try the Amazon “Movers and Shakers” list. This is a list of the biggest gainers in sales rank over the past 24 hours. This is updated hourly. A list like this will give you unique insight into what is gaining in popularity without being oversaturated.

You can also try the New Releases List. This is another slight variation on the Movers and Shakers. It gives you good insight into new products that consumers are starting to pay attention to.

Sell something you are passionate about

This can also be stated as, “Sell something you are an expert at”. So if you are a Yoga Instructor, chances are you are going to be able to “sell” Yoga Mats better than someone who just chose that product because it’s selling well. As a Yoga Instructor, you have the ability to do personal videos, demonstrating the product with true conviction. Post product demo images on Instagram etc. It’s easy to spot someone who does not have a passion for the product they are selling.

Sell something that customers are emotional about

This means addressing a market where consumers have a keen interest or an intense passion. Find a group that identifies with something. An activity, a brand, a team or even a religion! These are markets where if you can find the right product market fit, you could potentially have a built-in, defined and enthusiastic customer base.

Also look for products that service specific hobbies. Consider someone who plays guitar as a hobby. Most guitar players need strings, picks, maybe sheet music, guitar straps, you get the idea. Pick a hobby and service it!

Lastly and most of all, look for products that solve problems. If you can identify an existing problem with a current customer based and you can identify a shortfall in the current products available, customers will pay just about anything if yours is better.

Follow these criteria to pick a product

  • Retail price sells between $20 and $50 (you can stretch it to $75 if it’s really good)
  • Fits in a shoe box
  • Not easily breakable
  • Sellers in the top 5 results have less than 100 reviews
  • You can easily find a supplier on Alibaba
  • Pitfalls or product issues you can identify from negative product reviews, with current products that can be addressed to make a better version
  • Expansion possibilities, can you expand to several related products?

Use a product research tool

There is a lot of competition in the product research space. If you are someone that likes to use software to help you solve problems, buying a subscription to a product research tool  may be a good approach for you. These tools generally charge a per month fee but add value by being a time saver and presenting you with the ability to make ddata-drivendecisions, as opposed to just going off gut instinct.


Picking a niche product to sell on Amazon can be tricky at best. There is a lot of competition out there, but with a little structure and a few guidelines to abide by, you are bound to find great products to sell. Happy Selling!

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5 Reasons to Use Online Cake Delivery Services

Online cake for delivery services prepare high-quality cakes and send them directly to your door. They work side by side with companies, as well as individuals, and are sent directly to a construction company or residential building. If you review this personal pleasure or for business reasons under consideration, you should consider the five most important reasons why other cake delivery services are used online.

  1. Types of unusual cakes that you will not find in local stores.

You can go to any local supermarket and find a mixture of flavors and basic condensation. There are many yellow cakes and chocolate with white marble and occasional cake. If you go to a really good supermarket, you can find strawberries, lemon or carrot cake. You can also find some cakes with fresh strawberries on top.

When you shop for an online cake delivery service, you can find more exotic flavors and combinations of cakes and frostings. You will discover new flavors that are not known before, and your taste for these basic flavors will quickly evaporate.

  1. All the sweet fun, moist cakes without slavery in the kitchen alone.

There are very good things to push a fork in a piece of cake and lift it slowly towards the mouth. It is more than a taste. It is a wet texture and combines glaze, cakes, filling, and layer. With some cakes, everyone knows different!

If you place the order through the delivery of the cake online, you can get all this joy, but do not make bread!

  1. Cake delivered to your door while taking care of the most important aspects of life.

You have a lot to do in daily life, and bread and cakes are not among the most important tasks. If you are given a chocolate bar at your door, you can handle the most important aspects of your life without having to give up delicious, fun and professional cake.

  1. Professional cake without baking professional skills.

Not all cake lovers are natural bakers. If you know that you are not the best baker and your cakes are moist and are less tempting to the palate, it is probably time to deal with the online cake delivery service. Instead of spending money supplies to make the cake issue the ultimate failure, you can spend the money on delicious cakes, prepared by professional bakers. Instead of wasting time to force the bread skills that you do not have, simply invest the time to fix a cake, until you forget it on your doorstep.

  1. Social events and pleasant family celebrations without effort.

If you have family parties or other social events, you can get delicious cakes and treat others for a new event. This ensures that you have desserts that you want to have among your guests, and they do not even need to know that you have not made the cake itself!


If you adhere to a tight schedule and try to organize everything for your social gathering, the system is an excellent strategy to save time in the online cake for delivery service. Decide how many cakes you need, choose a variety of flavors that will appeal to all your guests and then arrange them in time for the event.

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The benefits of hiring a real estate agent to help you in buying a house are many. They do however cost some money once the transaction goes through. This cost is normally a percentage of the final sale price. It sounds very high, but they are worth every penny you pay them. In fact, that is the exact reason why I wrote this article in the first place. To let you know how important real estate agents are when you’re buying a house.

So, without any further ado, here are 5 benefits of a real estate agent you didn’t know about:

  1. They are good negotiators

Real estate agents can easily tell whether or not a property has been over price or not. If it is, then they can then negotiate to a much reasonable price. With the help of an analysis of all comparable properties in the neighboring community, the real estate agent can come up with a price that is not too low, but reasonable and comparable to the value of properties surrounding them.

  1. Ability to ask for repairs from sellers

You can trust that a real estate agent has the best interest of ensuring that your home buying experience is a good one.  This is why if there are any damages that are either hiding out of sight or are very visible; they know how to persuade the seller to have the repairs done. And if they can’t persuade them to do that, then it becomes another negotiating point through which they can lower the price of the house even more.

  1. Ability to meet your needs

A real estate agent is normally familiar with the local community because they are most likely members. Their vast knowledge with the community owners and the area’s history gives them an advantage of knowing which houses are on sale. This enables him/her to easily find a house that meets your specifications faster than you would have if you decided to look for a house yourself.

  1. Help in all the necessary paperwork

They make sure that all transactions go through successfully. All these transactions include paperwork. From ensuring that all the repair requests are in writing to reading through and understanding the inspection reports, they have got you covered. For someone who is not a real estate agent, he/ she would be limited in experience in all these documents required when buying a home. And believe me, that is not a good thing to have.

  1. They have a good list of service providers

Hiring a real estate agent means that you also include a list of preferred service providers whom they have worked with before. This also means that this list is a team that the real estate agent trusts. This ensures that you get quality service. This list can be plumbers, painters, landscapers, home inspectors, etc.

All in all, if you decide to hire a real estate agent to help you make this big step of buying a house, make sure you do all the research necessary.  Ensure that the real estate agent has vast experience and is registered with the National Association of Realtors. Ensure that they have a good reputation with previous clients they have worked with. This is the only way to make sure that your real estate agent is ethically bound and hence will make sure that you get the best services.

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Web Photography: Why Great Pictures Are Insanely Important for Your Website

With so many different tasks to handle on a daily basis, it’s easy to forget the importance of great photography on your website.

Sure, stock photo libraries make it easy to find compelling photos for your site, and whatever you can’t find in a library, you can probably just shoot yourself, right?

Chances are, you don’t have the time, equipment, or experience to produce great photography on your own, and there’s a laundry list of reasons why the important and often overlooked step of photography needs to be addressed.

Today, we’ll tackle the importance of great pictures for website use, and why it’s easier than you may think to get started today.

Visual Content Marketing

Visual content marketing refers to all of the visual elements of your site. This includes graphics, photographs and any other visual elements that are part of your site.

Creating synergy between the different visual elements on a page are important ways for you to create lasting brand imagining, but it’s also important for another reason: the human brain.

In the 21st century, we’re bombarded with so much information that it’s often impossible to recall the things we learn on a daily basis. It’s estimated we only remember about 10% of what we read in text. But, when a photograph or visual accompanies that text, we’re able to remember 65%.

Focusing on visual content marketing not only helps create a lasting brand image; it also makes it easier for people to recall the information they saw on your site.

What Photography Means for SEO

Another critically important reason for you to have great pictures for website use is the SEO implications.

Great photography compels people to stick around your website longer. This signals Google that you’re providing a great user experience on your website, which in turn gives you an organic boost in search.

Hook Agency – Minneapolis SEO experts, use quality photography to improve their customer’s websites, search position, and user experience. Whether you’re an SEO newbie, or a seasoned pro, employing quality pictures for website use is a great way to impact your site’s SEO.

Consumer Trust

While this is especially important for businesses that sell physical products, everyone can earn a lesson in consumer trust when it comes to website photography.

A recent consumer survey discovered that a whopping 94% of survey participants consider image quality important in their product buying decisions.

That means that poorer quality images don’t inspire the same level of consumer trust that high-quality ones do.

Keep in mind that everything, from your products to your copy to your photography, has a profound impact on how consumers view your business. If higher quality images are going to inspire more consumer trust, it’s in your best interest to provide them.

Quality Photos Make Your Job Easier

Unless you have a photography or design background yourself, it’s easy to overlook the small details that go into what makes a good photo objectively good.

Things like the composition, cropping, and orientation of a photo have a major impact on the overall look of your site.

Working with a professional photographer helps to ensure that each element of the photograph is well composed and that the behind the scenes stuff like orientation and cropping is all designed to fit your website’s aesthetic seamlessly.

Nothing can derail an otherwise good website like poorly matched photography that’s warped, poorly cropped, or squished to fit the frame. Most importantly, these design and composition tasks are things your photographer will take care of for you, so you won’t have to worry about them at all.

Copyright Concerns

Perhaps the most compelling reason to own all the photography on your website is concerns over copyright.

Anyone who has tried to get by with photos they scraped together off the web can tell you; copyright law is comprehensive and difficult to understand. Even some fair use images come with requirements and concessions that makes understanding how you can and can’t use them difficult.

By having your photographs taken professionally, you’ll never run into the copyright issues that are common when using other people’s photographs, and you’ll have the peace of mind that comes with knowing every aspect of your site belongs to you.

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